Customer Engagement and Digital Marketing Solution
The VIA|marketing solution is a cloud-based customer engagement and digital marketing platform focused on the retail industry. It includes a CRM database to manage your customer and loyalty data. It is highly integrated with our VIA|store retail store system solution so that you can capture and analyze customer transaction and sales data. We add demographics data to provide a more comprehensive understanding of your customer. Finally, we make these insights on your customer actionable through advanced outbound marketing including email, social and digital capabilities.
Our VIA|marketing solution allows you to know your customers...
Powerful and scalable CRM database
Advanced Analytics and Dashboards
Customer insights through profiling and realtime scoring
Customer engagement through email, social and digital marketing